Cultivating Connections
CALS Communications elevates the opportunities and impact that our academic programs, research and NC State Extension create for our state, the nation and the world.
Our audiences connect with us through CALS Magazine, the CALS Weekly e-mail bulletin, our online news center and social media. We also promote specific initiatives via targeted marketing campaigns.
We heighten the visibility and reputation of CALS, attract students and enhance a culture of philanthropy.
Creative Services
We’re on your team. Together we can develop and execute strategically-targeted communications that connect with your audiences. From long-term campaigns to quick-turn projects, we can help you tell your story via social, web, video and print platforms.
We Provide
- Content and Marketing Strategy
- Brand and Creative Direction
- News, Feature and Promotional Content
- Web, Video and Print Production
- Publications Management
News Services
Want to see your department in the headlines? We can help. Our writers produce articles, news releases, web and marketing copy. We’re experts in readability, engagement, clarity, coherence and audience-appropriate content, eager to report your impact to the world.
Each CALS Collaborative System has a CALS Communication Liaison. Liaisons will work with departmental and system-level communicators to:
- Cultivate story and strategic communications ideas
- Consult in the development of stories and strategic communications
- Craft stories and strategic communications when needed/appropriate
We can help highlight how your department transforms societal challenges into agricultural and life sciences opportunities.
We also partner with University News Services to connect national and international reporters with the expertise of our faculty and staff, and the stories of their innovative teaching, research and Extension efforts.
To see our latest news, visit the CALS News Center, or visit the social media channels we manage, including CALS Twitter, Facebook and YouTube accounts, as well as NC State Extension’s Twitter and Facebook accounts.
Our Team
Richard Campbell
Chief Communications Officer
919-513-3128
rtcampbe@ncsu.edu
Kionna Coleman
Assistant Director of Marketing and Communication Services
919-513-3169
kmcolem3@ncsu.edu
News + Content
Kristin Sargent
Content Strategist
919-515-2875
kdstepne@ncsu.edu
Dee Shore
News and Media Relations Specialist
919-513-3117
deeshore@ncsu.edu
D’Lyn Ford
Content Editor, Editor-in-Chief, CALS Magazine
919-513-5896
dcford@ncsu.edu
Sara Awad
Social Media Specialist
szawad@ncsu.edu
Creative Development
Patty Mercer
Graphic Designer
919-513-1702
pmercer2@ncsu.edu
Ken Ellzey
Video Strategy and Production
919-513-3121
khellzey@ncsu.edu
Chris Liotta
Video Strategy and Production
919-515-8747
cliotta@ncsu.edu
Publications
Debra Ireland
Publications Manager
919-513-0903
dlirelan@ncsu.edu
Marketing and Communications Strategy
Janine Brumfield
Internal Communications Specialist
919-513-3127
jereda@ncsu.edu
Machaela Netzley
Academic Marketing and Communications Specialist
919-513-3125
mrnetzle@ncsu.edu
Mollie Rappe
Research Marketing and Communications Specialist
mcrappe@ncsu.edu
NC State Extension Marketing
Justin Moore
Director of Extension Marketing and Communications
919-515-1371
tjmoore3@ncsu.edu
Julie Hayworth-Perman
Extension Marketing and Communications Specialist
919-515-1592
jhaywor@ncsu.edu
Operations
Jennifer Bernabi
Project Manager
jabernab@ncsu.edu
Mailing address (U.S. Mail)
CALS Communications
NC State University
Campus Box 7603
Raleigh, NC 27695-7603
Physical address (Delivery and Courier Services)
CALS Communications
NC State University
3210 Faucette Dr.
Raleigh, NC 27695
About the College of Agriculture and Life Sciences
NC State University’s College of Agriculture and Life Sciences (CALS) lives the land-grant mission through our 12 academic departments, research and extension services. What we think and do helps transform challenges into agriculture and life sciences opportunities that create economic, intellectual and societal prosperity across the state and around the world.