CALS Communications tells the stories of the College of Agriculture and Life Sciences. We elevate the opportunities and impact our academic programs, research and NC State Extension create for our state, the nation and the world.

Our audiences connect with us through CALS Magazine, CALS Weekly e-mail bulletin, our online news center and social media. We also promote specific initiatives via targeted marketing campaigns.

What We Do

As the dedicated communications agency for the college, our experienced team provides strategic communications leadership, consultation, services and support to advance the CALS brand and mission.

We’re on your team. Together we can develop and execute strategically-targeted communications that connect with your audiences. From long-term campaigns to quick-turn projects, we can help you tell your story via social, web, video and print platforms.

We Provide

• Content and Marketing Strategy
• Brand and Creative Direction
• News, Feature and Promotional Content
• Web, Video and Print Production
• Publications Management

Want to see your department in the headlines? We can help. Our writers produce articles, news releases, web and marketing copy. We’re experts in readability, engagement, clarity, coherence and audience-appropriate content, eager to report your impact to the world.

Each CALS Collaborative System has a CALS Communication Liaison. Liaisons will work with departmental and system-level communicators to:

• Cultivate story and strategic communications ideas
• Consult in the development of stories and strategic communications
• Craft stories and strategic communications when needed/appropriate

We can help highlight how your department transforms societal challenges into agricultural and life sciences opportunities.

We also partner with University News Services to connect national and international reporters with the expertise of our faculty and staff, and the stories of their innovative teaching, research and Extension efforts.

To see our latest news, visit the CALS News Center, or visit the social media channels we manage, including CALS Twitter, Facebook and YouTube accounts, as well as NC State Extension’s Twitter and Facebook accounts.