{"id":5116,"date":"2021-01-19T09:07:43","date_gmt":"2021-01-19T14:07:43","guid":{"rendered":"https:\/\/cals.ncsu.edu\/animal-science-new\/news\/major-player\/"},"modified":"2026-05-12T00:10:20","modified_gmt":"2026-05-12T04:10:20","slug":"major-player","status":"publish","type":"post","link":"https:\/\/cals.ncsu.edu\/animal-science\/news\/major-player\/","title":{"rendered":"Major Player"},"content":{"rendered":"\n<p>He was the second-leading rusher for the last NC&#160;State football team to win an ACC Championship, way back in 1979. The Forest City, North Carolina, native learned his work ethic picking cotton and garden farming on his grandfather\u2019s land in the Rutherford County foothills, oftentimes with a mule, a plow and a wagon. These were the first steps that brought him on a journey to study animal science at NC&#160;State a little over four decades ago.<\/p>\n\n\n\n<p>Now, he\u2019s the founder, owner and CEO of seven companies, including Modular Assembly Innovations (MAI), a $1.2 billion automotive component manufacturing enterprise based in Dublin, Ohio, with more than 350 employees in four states that is ranked in the top five of the 2019 Black Enterprise List of 100 top Black-owned companies in the nation.<\/p>\n\n\n\n<p>Billy Ray Vickers, one of Lou Holtz\u2019s last recruited football players at NC&#160;State and one of the first signees of the late Bo Rein, made his name with Wolfpack football fans as one of the backups and successors to ACC all-time leading rusher Ted Brown, shunning offers from Clemson and South Carolina to become a defensive back because he wanted to carry the football, not defend the goal-line.<\/p>\n\n\n\n<p>In 1979, the year after Brown left for the NFL, Vickers was the Wolfpack\u2019s most frequent option in a tailback-by-committee offensive platoon that actually outgained Brown\u2019s senior-year total and help the Pack compile a 7-4 record en route to the ACC title.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/news.ncsu.edu\/wp-content\/uploads\/2021\/01\/vickers-1500-1-1024x576.jpg\" alt=\"Billy Ray Vickers evades a tackle in a technician photo from the 1970s.\" class=\"wp-image-518556\"\/><figcaption>Vickers, No. 33, was the second-leading rusher for the Wolfpack on the 1979 ACC Championship team.<\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Drive to Succeed<\/h3>\n\n\n\n<p>A professional football career did not work out for Vickers, who suffered a torn knee ligament in his next-to-last college game, was drafted and cut by the Washington Redskins and signed and cut by the Baltimore Colts after reinjuring his knee.<\/p>\n\n\n\n<p>So he went back to doing what he learned on the farm and as a football player: hard work. The 63-year-old Vickers says his success is simply the byproduct of a good education, assembly-line sweat and having someone take a chance that a minority business owner could succeed if given the opportunity.<\/p>\n\n\n\n<p>His path to the CEO\u2019s office began by entering a management training program with Corning Electronics in Raleigh, going back to his hometown to work at a brass foundry and making a move to Ohio to work in a steel mill, where he eventually became the plant superintendent. After eight years at the mill, he was hired to run the nation\u2019s largest minority-owned foundry, which made parts for Chrysler.<\/p>\n\n\n\n<p>His entry into automotive manufacturing came in 2004 with a friendship he developed with decorated Vietnam War hero and former General Motors executive Joseph B. Anderson Jr., who has been his business mentor ever since.<\/p>\n\n\n\n<p>\u201cHe was a person who had a business operations background, who had been responsible for employees and who I knew was competitive,\u201d Anderson said in a Columbus (Ohio) CEO journal profile. \u201cAnd there was a level of maturity I saw that said he had the motivation and drive to succeed.\u201d<\/p>\n\n\n\n<p>Anderson was so taken by Vickers that he eventually sold his most successful enterprise to the former football standout in 2011.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">A Long Journey<\/h3>\n\n\n\n<p>It has been a long journey. Vickers, however, is grateful that Wolfpack football gave him the opportunity to be the first person in his family to go to college and that his NC&#160;State education has given him the opportunity to become one of the nation\u2019s top Black business owners.<\/p>\n\n\n\n<p>\u201cAs Black Americans, there haven\u2019t always been equal opportunities,\u201d says Vickers, who went to segregated schools until the fifth grade but graduated from fully integrated Chase High School in 1976. \u201cThere is equal opportunity to take advantage of education. You don\u2019t just have to have an athletics scholarship to be successful, but that was something that helped me.<\/p>\n\n\n\n<p>\u201cIt\u2019s not something I took for granted.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/news.ncsu.edu\/wp-content\/uploads\/2021\/01\/vickers-portrait-1500-1024x819.jpg\" alt=\"Headshot of Vickers.\" class=\"wp-image-518600\"\/><figcaption>One of Vickers&#8217; companies is ranked in the top five of the 2019 Black Enterprise List of 100 top Black-owned companies in the nation.<\/figcaption><\/figure>\n\n\n\n<p>And while he had obstacles to overcome, as did many Black college students in the 1970s, he found his path at NC&#160;State, which first integrated its academics and athletics 20 years before Vickers enrolled.<\/p>\n\n\n\n<p>\u201cI remember taking an African American studies class when I was a freshman,\u201d Vickers says. \u201cMostly what we talked about were racial relationships. We didn\u2019t actually use the term \u2018implicit bias\u2019 then, but it is what we talked about, how we view people, how we relate to each other.<\/p>\n\n\n\n<p>\u201cI\u2019ve always been one to challenge myself to learn about people and where they come from. It could be difficult at times, especially when it came to interracial dating. My wife is white. I am Black. We have shared so much joy together.\u201d<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Life Lessons<\/h3>\n\n\n\n<p>Joining a football program that was first integrated in 1968 and in an athletics department that developed Black superstars like 1973 ACC Football Player of the Year Willie Burden and two-time ACC Men\u2019s Basketball Player of the Year David Thompson made Vickers feel more at home.<\/p>\n\n\n\n<p>\u201cNC&#160;State prepared me for teamwork, from both football and my education, and that prepared me for the business world,\u201d Vickers says. \u201cI had life lessons at NC&#160;State, especially the whole racial side of things. In football, we understood how to work together. We understood that we were all the same.<\/p>\n\n\n\n<p>\u201cBut it also teaches you that you have to understand the importance of diversity. Our companies always try to recruit people who are different from us. It gives us a different mindset. I would definitely say that\u2019s something I learned at an early age at NC&#160;State.\u201d<\/p>\n\n\n\n<p>Vickers also strongly believes in the value of lifting up others and giving qualified companies the resources they need to be successful, the way Anderson did with him.<\/p>\n\n\n\n<p>\u201cThere are parts of the Black community where not everyone feels like they have the same opportunities,\u201d Vickers says. \u201cSo we have a responsibility to get out in those communities and help teach and help people understand that responsibility. Education is the key if we are ever going to eradicate racial tension, and we have to start that at a young level to make sure there are no educational disparities.&#8221;<\/p>\n\n\n\n<p>When Honda was looking to diversify its partnerships, it not only sought out MAI, it gave organizational support to help Vickers and his company to compete with and work with other partners.<\/p>\n\n\n\n<p>\u201cHonda made an effort to work with more minority-owned companies, as did the other big auto manufacturers,\u201d Vickers says. \u201cBut they also said if they wanted to grow a strong partnership, they wanted to find a strong company with a background in manufacturing. They didn\u2019t just throw us crumbs, which is what happens sometimes in the business world.<\/p>\n\n\n\n<p>\u201cThey helped us scale our company. They gave us the same amount of business as a non-minority company. They gave us training and technical resources. If we had weaknesses, they helped us get better. We were fortunate that they liked \u2026 that our philosophy was to put people first, with diversity and inclusion.\u201d<\/p>\n\n\n\n<p>It\u2019s a lesson he\u2019s lived his entire football and business life.<\/p>\n<p><em>This post was <a href=\"https:\/\/news.ncsu.edu\/2021\/01\/major-player\/\">originally published<\/a> in NC&#160;State News.<\/em><\/p>","protected":false,"raw":"<!-- wp:ncst\/dynamic-header -->\n<!-- wp:ncst\/default-post-header \/-->\n<!-- \/wp:ncst\/dynamic-header -->\n\n<!-- wp:paragraph -->\n<p>He was the second-leading rusher for the last NC State football team to win an ACC Championship, way back in 1979. The Forest City, North Carolina, native learned his work ethic picking cotton and garden farming on his grandfather\u2019s land in the Rutherford County foothills, oftentimes with a mule, a plow and a wagon. These were the first steps that brought him on a journey to study animal science at NC State a little over four decades ago.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Now, he\u2019s the founder, owner and CEO of seven companies, including Modular Assembly Innovations (MAI), a $1.2 billion automotive component manufacturing enterprise based in Dublin, Ohio, with more than 350 employees in four states that is ranked in the top five of the 2019 Black Enterprise List of 100 top Black-owned companies in the nation.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Billy Ray Vickers, one of Lou Holtz\u2019s last recruited football players at NC State and one of the first signees of the late Bo Rein, made his name with Wolfpack football fans as one of the backups and successors to ACC all-time leading rusher Ted Brown, shunning offers from Clemson and South Carolina to become a defensive back because he wanted to carry the football, not defend the goal-line.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>In 1979, the year after Brown left for the NFL, Vickers was the Wolfpack\u2019s most frequent option in a tailback-by-committee offensive platoon that actually outgained Brown\u2019s senior-year total and help the Pack compile a 7-4 record en route to the ACC title.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image {\"id\":518556,\"sizeSlug\":\"large\"} -->\n<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/news.ncsu.edu\/wp-content\/uploads\/2021\/01\/vickers-1500-1-1024x576.jpg\" alt=\"Billy Ray Vickers evades a tackle in a technician photo from the 1970s.\" class=\"wp-image-518556\"\/><figcaption>Vickers, No. 33, was the second-leading rusher for the Wolfpack on the 1979 ACC Championship team.<\/figcaption><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:heading {\"level\":3} -->\n<h3>Drive to Succeed<\/h3>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>A professional football career did not work out for Vickers, who suffered a torn knee ligament in his next-to-last college game, was drafted and cut by the Washington Redskins and signed and cut by the Baltimore Colts after reinjuring his knee.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>So he went back to doing what he learned on the farm and as a football player: hard work. The 63-year-old Vickers says his success is simply the byproduct of a good education, assembly-line sweat and having someone take a chance that a minority business owner could succeed if given the opportunity.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>His path to the CEO\u2019s office began by entering a management training program with Corning Electronics in Raleigh, going back to his hometown to work at a brass foundry and making a move to Ohio to work in a steel mill, where he eventually became the plant superintendent. After eight years at the mill, he was hired to run the nation\u2019s largest minority-owned foundry, which made parts for Chrysler.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>His entry into automotive manufacturing came in 2004 with a friendship he developed with decorated Vietnam War hero and former General Motors executive Joseph B. Anderson Jr., who has been his business mentor ever since.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>\u201cHe was a person who had a business operations background, who had been responsible for employees and who I knew was competitive,\u201d Anderson said in a Columbus (Ohio) CEO journal profile. \u201cAnd there was a level of maturity I saw that said he had the motivation and drive to succeed.\u201d<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Anderson was so taken by Vickers that he eventually sold his most successful enterprise to the former football standout in 2011.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:heading {\"level\":3} -->\n<h3>A Long Journey<\/h3>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>It has been a long journey. Vickers, however, is grateful that Wolfpack football gave him the opportunity to be the first person in his family to go to college and that his NC State education has given him the opportunity to become one of the nation\u2019s top Black business owners.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>\u201cAs Black Americans, there haven\u2019t always been equal opportunities,\u201d says Vickers, who went to segregated schools until the fifth grade but graduated from fully integrated Chase High School in 1976. \u201cThere is equal opportunity to take advantage of education. You don\u2019t just have to have an athletics scholarship to be successful, but that was something that helped me.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>\u201cIt\u2019s not something I took for granted.\u201d<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image {\"id\":518600,\"sizeSlug\":\"large\"} -->\n<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/news.ncsu.edu\/wp-content\/uploads\/2021\/01\/vickers-portrait-1500-1024x819.jpg\" alt=\"Headshot of Vickers.\" class=\"wp-image-518600\"\/><figcaption>One of Vickers' companies is ranked in the top five of the 2019 Black Enterprise List of 100 top Black-owned companies in the nation.<\/figcaption><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:paragraph -->\n<p>And while he had obstacles to overcome, as did many Black college students in the 1970s, he found his path at NC State, which first integrated its academics and athletics 20 years before Vickers enrolled.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>\u201cI remember taking an African American studies class when I was a freshman,\u201d Vickers says. \u201cMostly what we talked about were racial relationships. We didn\u2019t actually use the term \u2018implicit bias\u2019 then, but it is what we talked about, how we view people, how we relate to each other.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>\u201cI\u2019ve always been one to challenge myself to learn about people and where they come from. It could be difficult at times, especially when it came to interracial dating. My wife is white. I am Black. We have shared so much joy together.\u201d<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:heading {\"level\":3} -->\n<h3>Life Lessons<\/h3>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>Joining a football program that was first integrated in 1968 and in an athletics department that developed Black superstars like 1973 ACC Football Player of the Year Willie Burden and two-time ACC Men\u2019s Basketball Player of the Year David Thompson made Vickers feel more at home.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>\u201cNC State prepared me for teamwork, from both football and my education, and that prepared me for the business world,\u201d Vickers says. \u201cI had life lessons at NC State, especially the whole racial side of things. In football, we understood how to work together. We understood that we were all the same.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>\u201cBut it also teaches you that you have to understand the importance of diversity. Our companies always try to recruit people who are different from us. It gives us a different mindset. I would definitely say that\u2019s something I learned at an early age at NC State.\u201d<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Vickers also strongly believes in the value of lifting up others and giving qualified companies the resources they need to be successful, the way Anderson did with him.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>\u201cThere are parts of the Black community where not everyone feels like they have the same opportunities,\u201d Vickers says. \u201cSo we have a responsibility to get out in those communities and help teach and help people understand that responsibility. Education is the key if we are ever going to eradicate racial tension, and we have to start that at a young level to make sure there are no educational disparities.\"<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>When Honda was looking to diversify its partnerships, it not only sought out MAI, it gave organizational support to help Vickers and his company to compete with and work with other partners.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>\u201cHonda made an effort to work with more minority-owned companies, as did the other big auto manufacturers,\u201d Vickers says. \u201cBut they also said if they wanted to grow a strong partnership, they wanted to find a strong company with a background in manufacturing. They didn\u2019t just throw us crumbs, which is what happens sometimes in the business world.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>\u201cThey helped us scale our company. They gave us the same amount of business as a non-minority company. They gave us training and technical resources. If we had weaknesses, they helped us get better. We were fortunate that they liked \u2026 that our philosophy was to put people first, with diversity and inclusion.\u201d<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>It\u2019s a lesson he\u2019s lived his entire football and business life.<\/p>\n<!-- \/wp:paragraph -->"},"excerpt":{"rendered":"<p>Billy Ray Vickers learned the value of hard work growing up on a farm in the Blue Ridge foothills. The lessons he learned on and off the football field at NC State propelled him to a successful career in manufacturing.<\/p>\n","protected":false},"author":8,"featured_media":5117,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"source":"ncstate_wire","ncst_custom_author":"","ncst_show_custom_author":false,"ncst_dynamicHeaderBlockName":"","ncst_dynamicHeaderData":"","ncst_content_audit_freq":"","ncst_content_audit_date":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[1],"tags":[135],"class_list":["post-5116","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-_from-newswire-collection-20"],"displayCategory":null,"acf":[],"_links":{"self":[{"href":"https:\/\/cals.ncsu.edu\/animal-science\/wp-json\/wp\/v2\/posts\/5116","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cals.ncsu.edu\/animal-science\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cals.ncsu.edu\/animal-science\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cals.ncsu.edu\/animal-science\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/cals.ncsu.edu\/animal-science\/wp-json\/wp\/v2\/comments?post=5116"}],"version-history":[{"count":10,"href":"https:\/\/cals.ncsu.edu\/animal-science\/wp-json\/wp\/v2\/posts\/5116\/revisions"}],"predecessor-version":[{"id":28334,"href":"https:\/\/cals.ncsu.edu\/animal-science\/wp-json\/wp\/v2\/posts\/5116\/revisions\/28334"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cals.ncsu.edu\/animal-science\/wp-json\/wp\/v2\/media\/5117"}],"wp:attachment":[{"href":"https:\/\/cals.ncsu.edu\/animal-science\/wp-json\/wp\/v2\/media?parent=5116"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cals.ncsu.edu\/animal-science\/wp-json\/wp\/v2\/categories?post=5116"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cals.ncsu.edu\/animal-science\/wp-json\/wp\/v2\/tags?post=5116"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}